There’s something quietly costing you opportunities right now, Reader - and it’s not your product, your service, or your pricing.

It’s invisibility.

AI doesn’t see you.

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​And if AI doesn’t see you… neither can your next client, partner, or investor.

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Here’s the part most founders don’t realize:

The algorithms that power tools like ChatGPT, Perplexity, and Gemini are already building profiles of “credible experts” and “reputable solutions” based on what’s visible online.

So while you’re polishing your pitch deck or optimizing your landing page… someone else is already showing up when AI gets asked,

“Who’s building the best [insert-your-niche-here] solution right now?”

Or…

“Who’s the top expert on [insert-your-niche-here] right now?”

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And every day that passes where you and your brand don’t feed those discovery systems, your visibility score drops a little lower.

That’s the bad news.

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The good news?

AI visibility isn’t random. It’s measurable. It’s buildable. It’s fixable.

And it can start compounding in your favor fast.

Here’s what actually drives AI visibility (in plain English):

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1️⃣ Structured Content Signals

AI search doesn’t crawl like Google - it summarizes.
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That means your website, LinkedIn, or public Notion docs need to include structured clarity around what you do, who you help, and what proof backs it up.

Think “clean metadata + expert cues,” not “keyword stuffing.”

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2️⃣ Author Authority

Large language models weigh who information comes from.
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So, your personal name - not just your company - needs to show up consistently across public data.
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Your founder profile is your domain authority now.

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3️⃣ Entity Linking

This is where AI decides how to “connect the dots.”

If your name and company appear alongside related entities (for example, AI ethics, predictive analytics, B2B SaaS), then you become easier for AI to recommend in that context.

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Even one or two well-placed signals can shift how you appear in semantic search - and that visibility compounds over time.

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If you take nothing else from this email, remember this:​
Visibility today involves teaching AI how to recognize your expertise.

And you don’t need a marketing team, new SaaS tools, or weeks of work to start.

I’ve distilled everything I’ve tested into a simple, founder-friendly framework that helps you get visible in AI search in days, not months.

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It’s dropping in early Nov - but only for waitlist members at first.

👉 Join the waitlist here

Here’s what you’ll get for being early:

▶️ Founding-Member Pricing (lowest it’ll ever be - under $50)
▶️ Free Fast-Action Toolkit (available for free only for the first 24 hours)
▶️ Founding-Member Only Advisory Hours (all people in the first cohort will get live access to my direct help, so you can AI visible in record time.)

👉 Get on the list now before these beta perks disappear

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Lillian Pierson

Growth Partner & Fractional CMO

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P.S. In the next installment, I’ll show you why SEO isn’t enough anymore - and how to future-proof your discoverability as AI search keeps evolving.

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